Advertising Employment Information
Advertising Industry Overview
The US advertising and marketing services industry comprises about 37,000 companies with combined annual revenue of about $88 billion, according to Hoovers. Some of the largest players offering jobs in advertising are Interpublic, Omnicom, Valassis Communications, as well as the US operations of Publicis and WPP. The industry is fragmented: The top 50 companies generate about one-third of revenue. In this creative business, size does not always correlate with success.
Advertising Job Market
Advertising, promotions and marketing managers held 216,800 jobs in 2010, according to the Bureau of Labor Statistics (BLS). Jobs for managers of advertising, promotions and marketing operations are forecasted to grow by 14 percent from 2010 to 2020, about as fast as the average for all occupations, the BLS reports. Nearly 30,000 new advertising job opportunities are expected to open up over the decade.
Both corporate marketing departments and advertising agencies offer numerous career opportunities in advertising. Advertising jobs at some small boutique ad agencies are among the most prestigious in the industry.
Although many advertising professionals still devote most of their efforts to print, broadcast and cable media, the Internet and other digital media offer the greatest potential for career growth.Professionals who can successfully integrate campaigns in traditional and digital media and measure results to continuously improve performance are well-positioned for success in their advertising careers.
Typical jobs in advertising include advertising director, creative manager, digital strategist, media planner, media buyer, copywriter, designer, sales executive and account executive.
Median annual wages were $45,250 for advertising sales agents in May 2011, with the middle half earning between $30,750 and $68,900, the BLS reports. For advertising and promotions managers, median annual wages were $87,650, with the middle half earning between $59,780 and $128,840 and the top 10 percent earning more than $186,600.
Company Confidential Schaumburg, IL
Marketing, Advertising, Sales - ENTRY LEVEL ADVERTISING APPLY TODAY ** START TOMORROW Chicago Marketing Inc. is a privately held marketing and advertising firm in the CHICAGO, IL area, planning to expand to several more locations within the year. We work with clients from leading industries across the country with a strong focus in PROMOTIONAL MARKETING! We provide our clients with a face to fac...
POSITION OBJECTIVE: Manage and oversee staff; develop strategy and oversee implementation of online and traditional marketing activities in support of objectives for MLT Vacations and hosted brands including but not limited to Delta Vacations and Aeromexico Vacations, inclusive of consumer and travel agency channels, to ensure maximum revenue and ROI. Collaborate with the Delta Air Lines marketing...
Tired of working evenings and weekends? Are you looking for Monday thru Friday daytime hours with a great benefits package? The Billings Gazette might be the place for you. The Billings Gazette has an immediate opening in our advertising department for a sales assistant. This person assists and supports our retail and classified account executives and is an integral part of our sales department. ...
Entry Level Marketing & Advertising / Marketing & Sales / Public Relations / Entry Level Management Trainee Marketing Firm Has Entry Level Sales & Marketing positions. Looking for a career in marketing and marketing management?! Infinity Advertising Solutions is expanding!! We are marketing firm representing the top clients in the home entertainment and big box retail industries, Infinity Adver...
MARKETING & ADVERTISING - ENTRY LEVEL OPENINGS DO YOU HAVE A COMPETITIVE EDGE? DO YOU LOVE THE THRILL OF A CHALLENGE? http://trademarkmanagementgroup.net/ Need to fill 8 OPEN POSITIONS ASAP!!! Marketing, Sales and Customer Service Representatives needed for New Positions! Trademark Management is a privately held marketing firm in the CENTRAL JERSEY area. We are planning to expand into 2 addi...
LOOKING FOR A CHANCE TO GROW AND DEVELOP INTO MANAGEMENT? READY FOR A NEW START IN A POSITIVE AND ACTIVE ENVIRONMENT? New Vision Marketing & Management is hiring for entry level marketing & advertising positions. We are looking for candidates we can develop into managers. We are rapidly expanding throughout the nation, and plan to expand into 3 new locations during 2014. We are looking to build...
www.thomastire.com POSITION DESCRIPTION MARKETINGAND ADVERTISING MANAGER Department: Advertising and Marketing Reports To: President POSITION QUALIFICATIONS Develops, guides, maintains and enhances Thomas’advertising and marketing by planning, implementing, and evaluating all marketing, business development and brand strategies, policies, programs and practices. GENERAL QUALIFICATIONS Knowl...
Position Description: Maintains editorial calendars for public relations and advertising opportunities and planning. Identifies opportunities, works with Marketing Communications Manager to build annual plans for advertising and media outreach. Builds and maintains media contact lists. Writes news releases; distributes news releases to appropriate media. Tracks firm and attorney media mentions...
ENTRY LEVEL MANAGEMENT / MARKETING / ADVERTISING Our Management Training program is recognized as one of the best in the advertising industry! WWW.REDGLOBAL.US RED GLOBAL has excelled throughout the economic hard times. This is due to our UNIQUE approach to advertising and marketing via one on one sales based interactions with customers. In addition to creating a positive image for our clients,...
The News, a subsidiary of Evening Post Industries, is seeking a customer-focused sales professional who excels at helping a business grow through advertising, marketing and promotion. The Account Executive sales position will develop new business, create marketing plans and schedule ad campaigns for our print and digital products, while providing outstanding customer service. Candidate must be a...
Philadelphia Media Network Inc.,the region's largest media network and parent company of the region's number one destination website for anything and everything Philly, philly.com, and of The Philadelphia Inquirer and Philadelphia Daily News, seeks a NationalDigital Advertising Sales Executive. This is a unique position that targets and develops new and existing national advertisers and agencies i...
Jackson National Life Distributors LLC (JNLD) has an opening for an Assistant Vice President, Advertising Compliance. JNLD markets and wholesales Jackson National Life Insurance Company® (“Jackson®”) retail products (variable, fixed and fixed index annuities) to independent and regional broker-dealers, independent agents and financial institutions. Jackson is one of the nation's largest and faste...
Junior Executives - Sales, Marketing & Advertising ATL Events Group is looking for career-minded recent graduates to fill our Junior Executive position who are in search of a professional team based environment with rapid advancement. Atlanta Events Group is an progressive sales, marketing and business development firm based in the greater Atlanta area. We have recently made plans to expand our ...
Position Summary Provides support to the CEO in the day-to-day management of client relationships and execution of client projects. Assists with initiatives to attract potential customers and retain existing ones for the agency’s clients. Emphasis in Public Relations. Job Duties & Responsibilities Develop press releases and pitch to appropriate media. Manage client events. Prepare account ser...
MANAGEMENT TRAINING- Marketing/Advertising Sales- ATHLETES* Do you love dealing with the people in your current industry but sick of having a job and not a career??? Are you tired of pouring your heart and soul into your work only to have someone else take all the credit??? We are looking for competitive, sports-minded Individuals with experience in the restaurant, retail, and customer service ...
ENTRY-LEVEL POSITION FOR A NEW LOCATION OF A GROWING FIRM POSITION INVOLVED IN: - Marketing - Sales - Management - Promotional Advertising CB&S International is looking to fill an Entry Level Representative Position at one of the leading marketing and advertising firms in the area. This cutting edge firm has recently expanded their campaigns and they are looking to fill an entry level repres...
Customer Service - Event / Retail Marketing & Advertising Firm Marketing, Sales and Customer Service Representatives needed for New Positions! REPRESENT SOME OF THE LARGEST CLIENTS IN THE NUTRITION, COSMETICS, ELECTRONICS, HAIR AND SKIN CARE INDUSTRIES! ATL Events Group, Inc. is a privately held marketing firm in Atlanta. We are planning to expand into 3-5 additional locations next year. We wor...
Modern Marketing, Inc. will soon be one of the leading Event Promotions and Event Planning firms in Greenville. Our diverse client portfolio includes market development and events with industry leaders in skincare & cosmetics, health & wellness, and gourmet foods. We are looking for innovative, team-oriented individuals who enjoy working with others and maintaining relationships with our prestigio...
Company Confidential Buffalo, NY, 14226
New Vision Marketing is currently looking for outgoing and ambitious individuals to fill positions in entry-level business account consulting, marketing, and sales. We are interested in qualified candidates who are looking for experience in sales and marketing and growth to make this happen. New Vision Marketing has become the leading choice for premier clients wanting to gain an edge over their ...
Kansas City Marketing Group is one of the leading Event Promotions and Marketing firms in Kansas City. Our client portfolio includes market development and events with the industry leaders in satellite television. We are looking for innovative, team-oriented individuals who enjoy working with others and maintaining relationships with our prestigious clientele. We are a newly expanded office and ar...
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Advertising Career Tools
$33,000.00 - $124,230.00
Typical Salary for Advertising Manager
Source: Monster.com Careerbenchmarking Tool
Education / Training
Some College Coursework Completed
Source: Monster.com Careerbenchmarking Tool
Promotes product/service by defining, developing, and implementing advertising and sales promotion programs.
Rate of Growth
Size of Industry in 2006:
Source: Bureau of Labor Statistics, May 2006
Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
Achieves advertising financial objectives by preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
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