Marketing and Customer Service Manager Jobs
Marketing Customer Service Manager Overview
A marketing customer service manager is responsible for creating a positive image for a brand, a company or its products. This could include identifying potential customers, communicating with said customers through social media channels or finding the right way to advertise products to a certain demographic. The customer service aspect might involve overseeing company representatives who communicate directly with customers through social media, email correspondence, over the phone or in writing. In some cases, managers may also communicate with customers to learn more about common complaints and address those issues on a large scale.
Marketing Customer Service Manager Educational Requirements
For most managerial positions in marketing or customer service, a bachelor's degree is required Possible college majors that students can pursue include marketing, business, consumer behavior, advertising or communications. In addition to a minimum of a bachelor's degree, experience in social media, comfort with marketing software programs and expert communication skills will be helpful for the position of marketing customer service manager. Adding a minor in a niche field can go a long way in securing a specific customer service job like that of customer service director, customer service engineer or customer care billing advisor.
Marketing Customer Service Manager Job Market
Statistics predict that between 2012 and 2022, the demand for marketing customer service managers will increase by a whopping 13 percent, which is well above average for career fields in the United States. This equates to a projected 6,170 job openings in the field each year, which is positive news for anyone planning to become a marketing customer service manager in the future.
Marketing Customer Service Manager Salary
As of 2012, the average median salary for a marketing customer service manager in the United States was $88,590. However, there is potential for that number to be much higher, and there are a number of different factors that influence total salary. Pay can be dependent on geographical location, level of education, years of experience in the field and independent success in any particular position.