What You'll Do: Lead the development of strategic, account based marketing plans to build pipeline and drive revenue goals in our Majors account segment Collaborate with the business team to uncover insights and strategies to develop and implement marketing and branding strategies for new and existing products, internally and externally Oversee the implementation of the marketing strategy, creating and executing tailored programs including bespoke in-person/virtual seminars, industry events, meeting maker programs, thought leadership, executive conferences & roundtables Partner cross-functionally to deliver comprehensive portfolio of account specific marketing programs across campaigns, digital and events to help meet and exceed targets Collaborate effectively with regional enterprise field marketing managers to ensure cohesive and jointly leveraged efforts Track lead flow from campaign response through to pipeline generation, and collaborate with Sales Development to improve conversion metrics and beat goals Identify new business opportunities and continually review changes to the market, customer trends and the activities of competitors, adjusting the marketing plan if necessary Provide tools and materials to enable the sales team to function effectively Manage and measure marketing campaign costs, reporting on the effectiveness using pre-determined KPIs Utilize data for marketing campaigns, interrogating the organization’s databases and external data Cooperate with our global team to provide Americas input for market research studies Negotiate with media agencies and secure agreements on the production of promotional materials What You’ll Need: 15+ years combined marketing experience including field, digital, and campaign marketing Must have demonstrable regional marketing experience supporting field sales organizations and channel partners. #LI-Remote #LI-MJ1 Benefits of Working at CrowdStrike: Remote-first culture Market leader in compensation and equity awards Competitive vacation and flexible working arrangements Comprehensive and inclusive health benefits Physical and mental wellness programs Paid parental leave, including adoption A variety of professional development and mentorship opportunities Offices with stocked kitchens when you need to fuel innovation and collaboration We are committed to fostering a culture of belonging where everyone feels seen, heard, valued for who they are and empowered to succeed.