Online Marketing Jobs

Online Marketing Job Overview

The Internet has changed the way companies market their wares. While direct mail and print marketing still have a major role in advertising campaigns, online marketing is rapidly increasing its share of ad dollars. In a nutshell, an online marketer's job is to increase traffic to a company's website and coax them through the sales funnel. This is accomplished with a variety of strategies, including email campaigns, content marketing, search optimization and social media.

For small businesses, the first step in online marketing often involves creating a website. The online marketer may collaborate with a web master to design a site optimized for marketing efforts. Online marketers may work in the marketing department of a corporation, for an advertising agency or do freelance work on a project basis.

Here are some tasks people in online marketing might perform on a typical day:

  • Plan and design an email marketing campaign
  • Determine keywords to help improve SEO
  • Study website statistics and to determine customer behavior on the site
  • Develop paid search and display strategies
  • Implement a social media strategy
  • Develop a content marketing plan and write or outsource the creation of content
  • Prepare reports about the performance of various online marketing strategies

Many online marketers consult with a web market research analyst before beginning a campaign in order to design the most effective ads and offers.

Online Marketing Job Education Requirements

According to a recent survey, about a third of online marketing professionals have bachelor's degrees in fields such as marketing, journalism or English. Most, however, have an associate's degree or just some college coursework in related fields like web design, marketing, creative writing, digital or graphic design and multimedia. Business courses are also very useful for someone seeking a career in online marketing.

Online Marketing Job Market

According to the U.S. Bureau of Labor Statistics, demand for online marketing jobs will grow by 13 percent over the coming decade. This is about average for jobs in all industries. For online marketing research, however, demand is expected to grow by 32 percent over the next decade.

Online Marketing Job Salary Information

The salary range for online marketing jobs varies greatly by the work environment and whether the job involves market research or management responsibilities. The average salary for online marketers ranges between $28,000 to $58,000. When management or research duties are added, the 2014 salary range jumps to between $45,230 and $74,040.

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1000+ Online Marketing jobs found on Monster.

Jobs 1 to 20 of 77684
When you choose Toll Brothers, you enjoy all the special advantages offered by "America's Luxury Home Builder™." Build Your Career with an Industry Leader Position: Online Sales Concierge Locations: Las Vegas, Nevada or Scottsdale, Arizona Manage online sales for an award-winning luxury homebuilder! Toll Brothers, Inc., America’s leading luxury home builder, seeks anInternet/Online Sales Conc...
When you choose Toll Brothers, you enjoy all the special advantages offered by "America's Luxury Home Builder™." Build Your Career with an Industry Leader Position: Online Sales Concierge Locations: Las Vegas, Nevada or Scottsdale, Arizona Manage online sales for an award-winning luxury homebuilder! Toll Brothers, Inc., America’s leading luxury home builder, seeks anInternet/Online Sales Conc...
CyberCoders Matching Great People with Great Companies Learn more about CyberCoders Apply Media Account Manager Burbank, CA Full-Time $65,000 - $80,000 Apply Apply Media Account Manager Burbank, CA Full-Time $65,000 - $80,000 Apply Job Details Media/Online Account Manager Are you an Account Manager with online and print advertising and digital media experience? Are you used to being...
Advanced Ground Information Systems (AGIS), an established and growing company producing mobile apps and communication systems is looking to add an individual to our growing company. AGIS has an opening for: An Online Marketing Director For a full time, permanent position to increase consumer awareness. A successful candidate will be self-motivated, able to work without constant supervision, su...
Sales & Marketing Coordinator Qualified candidates should possess the desire and ability to coordinate sales & marketing activities related to the organization’s business practices in a fast-paced environment. Qualified candidates should have a minimum of 5+ years experience in a marketing or sales role. Candidate must be able to prioritize multiple tasks, work well independently as well as with...
Established fast growing Healthcare manufacturer is looking for a full-time Online Sales and Marketing assistant. The entrepreneurial environment requires passionate, hands-on associates who are willing to wear many hats. Responsible for day-to-day managing of all paid and organic campaigns, social media campaigns, and copy writing curation, customer service, assistance with inventory management a...
Director of Online Marketing for Retail Sales - 10681 DETAILS Location: DFW Metroplex Position Type: Permanent / Full-Time Salary: BOE! Travel: None! Residency Requirements: MUST be a US Citizen or Green Card Holder to be considered, as no sponsorship is being offered at this time. ABOUT THE POSITION This is a GTN exclusive! You won’t find it anywhere else! GTN Technical Staffing is curre...
At OneIMS, we are constantly seeking intelligent, creative, ambitious, and hardworking individuals to join our team. Our Client Success Manager will be given assignments related to all aspects of online marketing with a heavy focus on (SEO) Search Engine Optimization and Content Marketing. This role will require the individual to work closely with internal online marketing team performing keyword ...
Publishers Clearing House (PCH) is a leading interactive media, specialty retail and entertainment company offering a broad range of products, digital entertainment and services to consumers and advertisers. Our success is based on PCH's unique, free-to-play, chance-to-win value proposition, the trusted first party relationship we maintain with millions of consumers and the excitement of the Publi...
Account Executive / Online Marketing Sales Inside sales professionals with a track record in consultative B2B sales wanted for growing Internet Marketing firm. The company's service offerings to its customers include website, social media , SEO / SEM solutions for accountant and CPA professionals. Prior internet marketing sales experience is helpful but not required. In addition to making outboun...
CyberCoders Matching Great People with Great Companies Learn more about CyberCoders Apply Senior Backend Engineer (Online Marketing) San Francisco, CA Full-Time $90,000 - $140,000 Apply Apply Senior Backend Engineer (Online Marketing) San Francisco, CA Full-Time $90,000 - $140,000 Apply Job Details If you are a Senior Backend Engineer (Online Marketing) with experience, please read o...
CyberCoders Matching Great People with Great Companies Learn more about CyberCoders Apply Senior Frontend Engineer (Online Marketing) San Francisco, CA Full-Time $90,000 - $150,000 Apply Apply Senior Frontend Engineer (Online Marketing) San Francisco, CA Full-Time $90,000 - $150,000 Apply Job Details If you are a Senior Frontend Engineer (Online Marketing) with experience, please rea...
WBR is the world's premier large-scale conference company and part of the PLS group, one of the world's leading providers of strategic business intelligence. Our conference divisions consistently out-perform their industry sector competitors on the quality of the events we produce and the relationships we nurture with both delegates and sponsors. About the Job: We are seeking an experienced Onli...
Overview: Our fast growing but well established client runs a high-volume consumer internet business. To continue their growth they need a strong Online Marketing Manager with Media/Ad buying experience and strong experience with Google Adwords, Google Analytics, and Search Engine Marketing (SEM) experience. Description: This high energy role will require the candidate to: Implement a significan...
Job Description : Want more than just a job? Join Forever 21’s Corporate team and showcase your skills while working with our exceptional employees! Position: Analyst, Online Marketing Department: E-COM Merch & Marketing Reports to: Direct Reports: No FLSA Status: Non-Exempt Location: 3880 N Mission Los Angeles, CA 90031 Department Summary: Forever 21 is seeking an innovative, energetic, ...
IMMEDIATE NEED IN PRINCETON PRINCETON JOB OPPORTUNITY Office Assistant (Princeton NJ) Palace Tours is the US representative for many luxury trains around the world. We have a number of brands and individual websites that promote these brands. We are looking for a driven individual to work on the content and manage the SEO and design for websites. THIS IS NOT A PROGRAMMING JOB. THIS IS FOR CONT...
Summary Who we are looking for? We are looking for a dynamic, self-motivated individual with experience and skills in website management, writing and editing for the web and graphic online design. The ideal candidate will also have experience managing online marketing and outreach campaigns. Tasks require a strong attention to detail and ability to work under tight deadlines. This manager will b...
Are you great at Google Analytics? Are you an expert at analyzing data in Excel? If so, we have created a work environment that is professionally satisfying and financially very rewarding! Turn-Key Systems, Inc. has an immediate position available in its San Diego office for an online marketing manager to run our email marketing department. This position is full-time, on-site, includes benefits...
Job ID ECRS-00000748 Emerson Company ClosetMaid Country United States State/Province Florida City Ocala Publish Start Date Mar 16 2015 Job Level Supervisor / Manager Job Description ClosetMaid, a division of Emerson Electric (NYSE: EMR), is actively seeking an Online Marketing Manager for our corporate headquarters in Ocala, Florida. The successful applicant will manage the ClosetMaid onl...
CyberCoders Matching Great People with Great Companies Learn more about CyberCoders Apply LAMP Developer Camp Hill, PA Full-Time $50,000 - $80,000 Apply Apply LAMP Developer Camp Hill, PA Full-Time $50,000 - $80,000 Apply Job Details If you are a LAMP Developer, please read on! Top Reasons to Work with Us We are a rapidly growing online marketing firm. The founders of the company ...

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